The Pulse

editorial identity

Tracking daily city life

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Brief

Craft a new travel guide that can compete with the rest of the travel guide market.

Concept

Can we track how a city lives day to day?
Using the activity posted in social networks, The Pulse seeks to capture the life of the city and make sense of it. With the same information, The Pulse can also identify the up-and-coming places that are worth going to.

Client

Touring Club Italiano [under Cristiano Bottino of Studio FM]

Team

A.A. Trabucco-Campos + Danielle Alva

Role

  • Creative Direction
  • Designer

Typefaces

  • Farnham Text by Christian Schwartz
  • Akkurat by Lineto Type
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos
Project image by Trabucco-Campos

Things I’ve been working on

  1. typography editorial identity

    Identity for a theatrical play

  2. identity

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  3. editorial web

    Website for an editorial icon

  4. typography

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  5. typography editorial

    Calvino told visually

  6. typography identity web

    Branding a film festival

  7. editorial identity

    Tracking daily city life

  8. interactive infographics

    Can philosophy be fun?